Greg Woodman
Professional Academic Coach
Greg Woodman is an entrepreneur, accomplished marketer, and passionate educator with over 40 years of experience transforming businesses and lives. As a Penn State adjunct professor teaching Engineering 310: Entrepreneurial Leadership since 2007, Greg combines his real-world expertise with a genuine passion for mentoring students to unlock their full potential.
Proven Track Record of Success: Greg’s career highlights include leading AIRWALK Footwear’s explosive growth from $14 million to $200 million in five years, earning Marketer of the Year honors. He has founded and sold numerous ventures, including HappyValley.com and Blue White Illustrated, showcasing his ability to innovate and inspire. Currently Greg runs a marketing, fund raising company Affinity Connection along with running website HappyValleyIndustry.com
Empowering Educator: At Penn State, Greg’s students praise his engaging teaching style and real-world insights. “Greg is one of the most influential teachers I’ve ever had. His commitment to students and passion for what he teaches are unmatched.” A key feature of his class is guiding each student through the creation of a Personal Business Plan over the semester, where they learn to view themselves as both the product and the service.
Life-Changing Mentor: Greg’s approach extends beyond academics. He helps students embrace challenges, foster personal growth, and build an entrepreneurial mindset. “This class might have changed my life! I’ve learned so many life skills to be successful not only professionally but personally.”
Focus on Practical Impact: Greg teaches students to solve real-world problems and seize opportunities. “Greg’s class prepared me for my future and encouraged me to follow my dreams. I’m fortunate to have taken it as a first-year student.”
Greg’s passion for entrepreneurship, personal growth, and innovation shines through every aspect of his work. His unique blend of professional expertise, engaging teaching, and genuine care for students makes him an inspiring guide for students seeking academic, career, and life success.